My journey in the culinary digital space began at TheAppLabb, where I helped pioneer the reach of restaurant delivery apps. Since then, I’ve moved from the interface to the identity, partnering with iconic brands like Naan Kabob and Scotty Bons to elevate their social presence.

 

By blending high-end strategy with trend-based content, I’ve helped these brands bridge the gap to a younger, more diverse demographic, capturing the palate of the next generation.

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Today, under Tastefully Crafted, I bring my expertise from bigger brands to local restaurants, helping them nourish their online presence and feed their growth potential through authentic, trend-forward storytelling.